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A National Institute of Standards and Technology-funded study aims to evaluate the efficacy of using virtual reality to train emergency medical services personnel in pediatric assessment. It will pit standard EMS training against data from a voice-driven VR interface. So far, feedback on the technology has been positive, with early trends beginning to form.

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Why You Should Bring Digital And Customer Experience Initiatives Together

Whether teams are planning SEO efforts, targeted social campaigns, or in-person and virtual events, combining DX and CX is a better route ahead. Customers, whether they’re consumers or B2B decision makers, respond best to data-driven and tailored messaging. Brands should concentrate on what consumers want and need, and try to understand how they think, in order to provide the greatest overall experiences at all phases of the customer journey, from acquisition to service to relationship growth.

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Why the Payments Industry Should Use AI to Improve OpEx and Customer Experience

Through digital transformation, payments companies have dramatically accelerated the speed of online transactions. Payoneer, a digital payment company, was able to integrate their business monitoring and data platform, enabling them to substantially improve how they leverage their existing data to find and remediate issues that otherwise would have been missed.

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The future of ‘extended reality’ tourism is now, thanks to the pandemic

When the coronavirus pandemic shut down travel around the world, some natural, historical and cultural sites saw it as a call to redouble their efforts to embrace extended reality. TimeLooper, a tech company specializing in recreating historical locations and events, has partnered with several institutions to promote their augmented reality and virtual reality displays to tourists. The founder expects this technology to scale post-pandemic.

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What we know is a drop, what
we don’t know is an ocean.
– Sir Isaac Newton

Isaac Newton was (obviously) one of the forerunners of modern science. We all know the (largely untrue) story of him sitting under a tree and an apple falling on his head and thus gravity is “discovered”.

Newton was also an alchemist, searching for a way to turn lead into gold. Or the mundane into the beautiful and valuable. That was his other apple.

Experience Alchemists was created to help companies take the mundane and undifferentiated experiences they offer and turn them into truly differentiating, transcendent interactions with everyone they are connected to. We work under standard SOWs, sure. But more often than not, we find creative structures that allow our clients to get the people they need, when they need them.

To that end, we’ve created Newton’s Other Apple to share what we, the Experience Alchemists, have come across that is interesting, compelling, and thought provoking.

Let’s try to make what we don’t know a smaller ocean together.

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